Released:
1940-05-29

Overview:
This short promotes the premise that movies often create a demand for the fashions seen in them. It starts with a vignette in rural America. A mother and daughter go to town to buy a new dress. In the dress shop window is a designer dress worn by Joan Crawford in a recent movie. We then go to Hollywood and visit Adrian, MGM's chief of costume design, and see how multiple copies of a single clothing pattern are produced. The film ends with short segments of several MGM features.

Director:
Oliver Garver

Runtime:
0h 11min

Genre:
Documentary

• Cast:
• 
  Ann Morriss
  as
  Mary
• 
  Naomi Childers
  as
  Mary's Mother
• 
  George Lessey
  as
  Mary's Father
• 
  May McAvoy
  as
  Saleslady
• 
  Adrian
  as
  Self